Paid Website Marketing Tools Compared To Free Software

By Simon M Skinner

Since every webmaster needs to ensure that their site is properly search engine optimized, you probably have already done a little looking into the SEO tools out there. You know that there are both free and paid SEO tools available and you may be wondering which o0f the two is a better idea. There are free tools which can be used to provide statistics on your site, watch your backlinks and do keyword research for you. Much of the time you're better off using the paid tools rather than the free ones; this is due to a number of reasons which we'll lay out in this article.

Paid Tools are Usually More Reliable - First of all, you'll typically find that once you try them out, the paid tools offer more reliability than do the free options out there. The reason for this is pretty obvious; there is a profit motive involved in the paid tools, so the developers have incentive to make sure that the software is maintained and updated.

Accuracy is Better with Paid Tools - You'll also find that accuracy is often much better with paid tools. Those who come up with free tools usually don't have the motivation to come up with improved sources that make the tools better. People who have paid tools are more motivated to keep on top of accuracy of their tools, since they'll hear about any accuracy problems from their customers.

Paid SEO Tools Are More Convenient - In general, users report that paid SEO tools are easier to use - there are all in one SEO tool suites available (but not for free). The convenience of having all of the tools you need in one place can more than make up for the small investment made in SEO tools.

Integration is Much Easier with Most Paid Tools - When you deal with free SEO tools, you'll find that you have different ones across the web, and this can be frustrating to deal with. Also, you can't take all these free tools and then integrate them all together. With paid tools, you'll usually find that they are much easier to integrate together so you don't have to spend time jumping from tool to tool on the internet.

There is More Support Available for Paid Tools - Last of all, one of the top reasons that paid tools are often the better choice for SEO tools is because there is more support available for paid tools. Usually there is little or no support available for the free tools out there today. However, the tools that you have to pay for usually have great support that will provide you with the help that you need within about 24 hours or less.

There are of course some excellent free SEO tools out there, but the case for using paid SEO tools is very compelling. Technical support, convenience and easier integration makes paid SEO tools a favored option by many webmasters.

This article about paid seo tools is brought to you by webpositionexpert.

About the Author:

Simon M Skinner has worked in the SEO and internet marketing industry since 2002. He has successfully marketed websites from a wide range of industries. He owns