Are you one of the many chiropractors who thought that your expensive and classy website would automatically draw countless new patients through your door? Did a practice management group promise you that this would be the case, but they werent right? Well, the good news is that youre not alone, because this is the trap that most chiropractors fall into. What you need to know is that it isnt the website thats effective but the traffic to the website.
When it comes down to it, getting boatloads of traffic couldn't be easier in today's time. The problem is, chiropractic internet marketing that works is NOT taught in school and hardly any consultants are teaching it. The insider information I'm going to share with you in the coming paragraphs has the potential to change your practice forever if you learn and apply these proven strategies sooner rather than later. These traffic generation methods have been single-handedly responsible for me generating over five figures every month just in online income.
There are a number of things you can do to create traffic and the simplest and most profound is article writing. Gain credibility as an author on Yahoo and Google, and watch as the popularity of your practice soars. You can even start small, with one article a week written by yourself or a ghostwriter. The snowball effect of writing articles online is phenomenal.
The next major step is to get a blog running about your practice, and contribute to the blog a few times each week. A blog is amazing, because you can contribute things to it like videos, PR announcements, podcasts and more. Think of your blog as your home base where potential patients in your community can learn about you personally and your business practices. Blogs have wonderful indexing power in search engines. I recommend hosts like Wordpress and LiveJournal.
The third step is to get your voice heard in popular forums like Yahoo Answers, as this is a wonderful way to drive traffic to your website. Just set aside 15 minutes each day to contribute in these highly targeted forums. When you play the role of the expert and problem solver, your practice receives instant credibility and your community will consider you the source for their chiropractic problems.
Next, you should take full advantage of the social media powerhouse online, by bringing your chiropractic marketing campaign to Web 2.0. The major sites to use are LinkedIn, Friendster, MySpace, and Facebook. Create trust among your community and get your message heard, all while driving amazing numbers of people to your website. When you request friends on these sites, theyll want to see what you do before accepting, and that means visiting your website.
Fifth is pay per click ( or PPC) advertising. Google, MSN, Yahoo, and other networks offer this targeted service as a way to get instant traffic to your chiropractic website. Without question, it's an automatic method that will get you whatever amount of traffic you can afford. The benefit is that the traffic is literally "on-demand." Forget about waiting for search engine optimization (SEO) tasks to finally start. One of the cons is that you lose your butt if you are not careful and seasoned. Make sure you set a spending limit every day so you don't go broke.
Lastly, theres chiropractic video marketing; perhaps the strongest methods of them all. I know from my own personal experience that video marketing can single-handedly transform your practice and the amount of patients walking through your doors. This kind of marketing allows your target community to see you and know you in what they feel is a personal way. Video marketing exploded in 2008, and its already breaking records in 2009. Day and night your video is working for you, increasing you bottom line and introducing you to thousands of people daily.
Application of each of these proven tactics in your chiropractic internet marketing arsenal has the potential to dramatically change your practice life. You'll be working smarter, not harder and leveraging your time much more effectively. Remember, it's not good enough to just having a killer chiropractic website, you need to be able to flood it will traffic on a regular basis! Just like new patients are the life-blood of your practice, truckloads of new visitors to your page carry the same benefit.
When it comes down to it, getting boatloads of traffic couldn't be easier in today's time. The problem is, chiropractic internet marketing that works is NOT taught in school and hardly any consultants are teaching it. The insider information I'm going to share with you in the coming paragraphs has the potential to change your practice forever if you learn and apply these proven strategies sooner rather than later. These traffic generation methods have been single-handedly responsible for me generating over five figures every month just in online income.
There are a number of things you can do to create traffic and the simplest and most profound is article writing. Gain credibility as an author on Yahoo and Google, and watch as the popularity of your practice soars. You can even start small, with one article a week written by yourself or a ghostwriter. The snowball effect of writing articles online is phenomenal.
The next major step is to get a blog running about your practice, and contribute to the blog a few times each week. A blog is amazing, because you can contribute things to it like videos, PR announcements, podcasts and more. Think of your blog as your home base where potential patients in your community can learn about you personally and your business practices. Blogs have wonderful indexing power in search engines. I recommend hosts like Wordpress and LiveJournal.
The third step is to get your voice heard in popular forums like Yahoo Answers, as this is a wonderful way to drive traffic to your website. Just set aside 15 minutes each day to contribute in these highly targeted forums. When you play the role of the expert and problem solver, your practice receives instant credibility and your community will consider you the source for their chiropractic problems.
Next, you should take full advantage of the social media powerhouse online, by bringing your chiropractic marketing campaign to Web 2.0. The major sites to use are LinkedIn, Friendster, MySpace, and Facebook. Create trust among your community and get your message heard, all while driving amazing numbers of people to your website. When you request friends on these sites, theyll want to see what you do before accepting, and that means visiting your website.
Fifth is pay per click ( or PPC) advertising. Google, MSN, Yahoo, and other networks offer this targeted service as a way to get instant traffic to your chiropractic website. Without question, it's an automatic method that will get you whatever amount of traffic you can afford. The benefit is that the traffic is literally "on-demand." Forget about waiting for search engine optimization (SEO) tasks to finally start. One of the cons is that you lose your butt if you are not careful and seasoned. Make sure you set a spending limit every day so you don't go broke.
Lastly, theres chiropractic video marketing; perhaps the strongest methods of them all. I know from my own personal experience that video marketing can single-handedly transform your practice and the amount of patients walking through your doors. This kind of marketing allows your target community to see you and know you in what they feel is a personal way. Video marketing exploded in 2008, and its already breaking records in 2009. Day and night your video is working for you, increasing you bottom line and introducing you to thousands of people daily.
Application of each of these proven tactics in your chiropractic internet marketing arsenal has the potential to dramatically change your practice life. You'll be working smarter, not harder and leveraging your time much more effectively. Remember, it's not good enough to just having a killer chiropractic website, you need to be able to flood it will traffic on a regular basis! Just like new patients are the life-blood of your practice, truckloads of new visitors to your page carry the same benefit.
About the Author:
Looking to get tons of New Patients with free video marketing? See why this method has changed the face of chiropractic marketing permanently! This method of chiropractic internet marketing will leave your competition in the dust.
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