How To Find a Consultant To Take Your Company Public

By James Scott

So many companies dream of going public to raise massive amounts of capital, as set up for an exit strategy, to make acquisitions with stock and for many other reasons. While your intentions may be pure and with genuine motives, you're entering shark infested waters of boiler rooms, crooked attorneys and underbelly consultants who have made careers off of taking well intentioned executives just like you for a 24 month rollercoaster ride while they take every penny you have as your company shrivels up like week old road kill.

Just and honest consultants in the 'public offering' industry are as rare as the illusive white elephant. This industry exists in a cesspool surrounded by rose gardens; from afar it looks amazing and an image of a dreamland but get up and close and the sludge and odor are enough to make you run and hide. So what do you look for in a consultant? The best consulting firms are the 'boutique firms' with minimal overhead that keep a low profile and are made up of 3 or 4 'partner' consultants.

These firms typically have the experience of working with the large consulting groups but for one reason or another have decided to leave and go out on their own. The great thing is, these small groups typically have massive contacts and process your entire public offering in-house. Offering a complete turn-key solution that is managed in-house offers a huge advantage because there is accountability and you can actually build a relationship with the people that are making your dream of a public offering come true.

These 'boutique' consultants will usually stay onboard as growth consultants for the life of the company in exchange for modest fees and a pre-IPO or pre-OTCBB equity position. The large firms will hack you out at the knees and gouge you with fees while they take massive amounts of equity in your company which takes away your bartering chip when you need to offer more stock to the public to raise capital.

The small firms will also work one on one with you to show you how to use your stock to grow through acquisition and other nifty ways to use stock to grow. Seek out the boutique consulting firm and save the attorney for spot audits. Hold on to your cash. Why pay outrageous fees to lawyers when you can pay 60% less with a small consulting firm that will add all the bells and whistles for free and actually get your stock trading, usually in half the time?

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Go Public With Your Company, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

Are You Trying To Take Your Company Public? How To Go Public Easily 100% of the Time!

By James Scott

There are many ways to use capital without using bank loans, lines of credit and other shady methods like shelf corps and bogus platform scams. If you are truly trying to raise capital for your company here are some simple breakdowns of your options with a quick definition for each one:

PIPE: Private Investment In Public Equity this is used primarily by mutual funds and private investment firms where they buy discount stock in order to raise capital, there are two types of PIPE's traditional where common and preferred stock is issued at a set cap to raise money for the issuer and a structured pipe issues convertible debt.

DPO: Direct Public Offering is when you sell equity shares directly to customers, suppliers and employees.

PPM: Private Placement Memorandum is also known as an offering memorandum takes advantage of Regulation D rule exemptions 504, 505 and 506. This process came into existence with the'33 securities act and popularized in the late'80s, companies can raise money from the public via private placement; there is virtually zero interaction with the SEC after you file form d as long as you stay legal. (most popular form of fund raising).

IPO: Initial Public Offering: extremely expensive, need SOX 404 audits, must have board of directors, quarterly financial reports to shareholders, report heavily to the SEC and 1 out of every 1000 companies that want an IPO actually qualify. I love participating in these but most companies just can't qualify for one reason or the other.

OTCBB: Over the Counter Bulletin Board is an electronic quote system that is the next best thing if you can't go public via IPO, there is minimal red tape to start-ups and small businesses and is legitimized by the stringent ongoing reports to the SEC which keeps investor confidence high (these are extremely solid and I suggest this structure to companies when I am hired by their company or legal team as a consultant as a fast, easy way to raise big capital from the public otc)

Pink Sheet: you can look at pink sheets as the Burger King, while the OTCBB is McDonald's, they are competing OTC mechanisms. Pinks sheets are commonly referred to as penny stock and notorious for 'pump em' and dump em' controversies and a lot of crooked people are involved with this platform. This is not a long term process that will allow one's company to grow, pink sheets companies are typically short lived but it is cheap to set up but not a professional structure that could be upgraded in time to an IPO.

Reverse Merger: a group funds the filing and creation of a public shell, they then sell that shell to a company that wants to go public, the established company merges it's entity into the public shell. The sellers retain around 30% equity after they charge an upfront fee of 300k to 1m. 99% of reverse mergers are successful with the merger, but unsuccessful to bring them to trade and the entity basically just fizzles out.

Taking your company public is actually quite simple and inexpensive when you have the right consultant putting the structure together for you. There are countless ways to raise capital quickly and easily. It's important that you understand your options before you waste time entering into the red tape infested banking system for a loan.

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Go Public With Your Company, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

Is Your Company Going Public? Grow Quicker With Good Publicity

By James Scott

I laugh when I turn on the television to see an author on a talk show telling the audience about their book or flip on the radio in my car and hear the morning DJ interviewing a self proclaimed expert of some new weight loss program where you can lose 500 pounds in 48 hours.

I don't laugh because of the content but because I know how much they had to pay a publicist to get that interview. I know that all the questions are predetermined and that the publicist who convinced this individual that TV and radio were the only way to get in front of the public is living in the'70's and can't seem to adjust to the new concepts of massive publicity for pennies and the young, hip publicists that have transformed the process of ga

The last thing I'm trying to offend any publicists out there but I'm going to tell the public a little secret. If you are seeking massive explosions of publicity for your business, book, musical act or future celebrity, there is a process that will blast your 'brand' to 10,000,000's overnight. There is a process that will put your brand in front of your target market in hours, not weeks. There is no waiting on approval from a television network or radio channel.

That secret process is a cooperative of internet video distribution, press releases, article marketing, social book marketing, blogs and a few other online media distribution combination that will take your brand campaign from 0 mph to 100mph overnight. When you are interviewing publicists or brand recognition marketing specialist keep this in mind, any publicist can get you on TV or the radio with a couple calls since both of these media genres are constantly in need of content and truth be told, the results you'll get are very minimal from these to publicity mediums.

The central questioning of your interview should be quizzing them on their online media campaigns and viral media expertise. Don't spend a dime until they've convinced you that their online strategies are on the cutting edge and cost effective. Online marketing strategies can literally have the internet screaming your name in hours.

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Want Publicity, that works? Check out Princeton Corporate Solutions. Call 267-233-0183 for a Publicity Marketing firm that can deliver.

Helio Gracie: Father Of Brazilian Jiu Jitsu

By Ross Everett

Gracie family patriarch and Brazilian Jiu Jitsu pioneer Helio Gracie died in early 2009 in Rio de Janeiro at the age of 95. Its impossible to overestimate his influence on martial arts, and particularly his pathbreaking role in what is now the sport of mixed martial arts. The Gracie family name will forever be synonymous with Brazilian sports, jiu-jitsu, MMA and the UFC"not only due to Helios own accomplishments but the legacy he created both by training others and through his family.

Helio Gracie began his training in mixed martial arts early, and by his teenage years was already teaching judo. While he had no problem mastering the theoretical aspects of judo, he found that many of its techniques were less effective for a practitioner with a smaller build. Along with his brother Carlos, Gracie began to work out his own fighting system by adapting many of judo's techniques and making them more a product of leverage rather than brute strength. This led to the creation of Brazilian Jiu Jitsu (BJJ), frequently called Gracie Jiu Jitsu in his honor.

Gracie also had a professional fighting career of his own, taking on champions from other fighting disciplines in an early version of modern MMA. These bouts were grueling, unregulated affairs with rules that were often made up as they went along and time limits that seem barbaric by todays standards. By his own recollection, he had 15 fights against the top fighters of his day. These included pro wrestlers, boxers and other martial arts specialists.

Gracie's most famous opponent was against legendary Japanese judoka Masahiko Kimura. Gracie fought bravely in a losing cause, and ironically may have enhanced his reputation in defeat. He refused to submit to a reverse arm bar (the move that is now known as a 'kimura' in honor of its inventor), and the fight ended after his brother Carlos threw in the towel after Helio's arm had been broken.

Gracie's greatest impact, however, may have been through his progeny which is an important part of Brazilian sports and mixed martial arts even today. Royce Gracie is well known as the first UFC superstar, while sons Rickson Royler, Renzo have also achieved considerable fame in professional MMA. At the time of his death, Helio Gracie was a 6th Dan Judo black belt and the only living 10th degree master of Brazilian Jiu-Jitsu.

The cause of Gracies death was officially given as natural causes. He had been having stomach problems for several days prior to his passing, and was admitted to a Rio hospital for this reason. His seriously epic last words will go down as a fitting envoi to a man who gave so much of himself to fighting:

Gracie's last words are as follows:"I created a flag from the sports dignity. I oversee the name of my family with affection and nerves of blood.

About the Author:

Ross Everett is a widely published freelance sports writer and highly respected authority on sports betting odds comparison. He writing has appeared on a variety of sports sites including sports news and betting odds portal sites. He lives in Las Vegas with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former energy secretary Donald Hodell.

3 Search Engine Optimisation Tips That Will Tip The Scales On Your Ranking Balance

By David Anttony

Sometimes it's just the tiniest of things that can make a Massive difference with SEO ranking results.

Here are 3 tiny things that will make a Tremendous difference if you employ them all the time.

1. If you are going fishing make sure there are fish and not too many fishing people.

2. Title is everything.

3. Being bold makes you stand out.

If you are going fishing make sure there are fish and not too many fishing people.



When it comes to a more abstract world like SEO occasionally we forget common sense. So let's remember!

In the SEO world making sure there are fish is making sure that there is traffic for a keyword we are choosing to rank for. Use tools like Google Traffic Estimator (just Google it) if you are short on funds, and if you have a little bit of money, go get yourself a WordTracker account (they also have a free tool as well which is great). These (and many other traffic tools) will tell you that there are 'fish' for the keywords that you want to rank for.

The next part of this BIG trick is not to fish were everyone else is fishing. So if you are smart if you are doing a blog for example, you will look for keywords that have good traffic but a LOW number of competing websites. WordTracker will help you with this.

Page title is everything.

In the SEO world the page title is the 'secret weapon' of the top ranker! Here is one thing to remember, make sure that the page title is as close as possible to being 100% the keyword you want to rank for as possible. The page title is like the title of a book. If you wanted to learn about the sex life of a worm then a book title of 'Sex life of a worm' will grab your attention and you will know you have the book you want. On the other hand a title of 'Worms and interesting facts' will not grab you in the same way. Make your title tags (where ever you can) 100% the keyword/key phrase you want to rank for.

Being bold makes you stand out.

This is a very good onsite optimisation point if you want to optimise a page/blog entry for a specified keyword, make sure you embolden the keyword in the text 2 or 3 times. Don't over do it of course.

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